iAMFAM
Client: HitPoint, Inc
Platform: Android , iOS, Web
My Role: UI artist, Designer, Minigame Artist
Description: This was a big project for me. I wore many hats during the production and ongoing development of this game. Starting with the creation of the logo and then building an overall UI design that fit with the fun, whimsical look and feel the client wanted to maintain.
The end client was American Family Insurance, so this game had to be a game that was fun and engaging while informing the player of the positive outcome from having certain kinds of insurance for your particular lifestyle. A light, fun, playful user interface was essential.
Technically this game could be listed in the Brand Games section of my site as it really is a brand game, but the scope of this project has become so huge and popular I've added it directly to the portfolio section.
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